I’ve had a few conversations with Jake and Brady and the rest of the DOTM crew about post regularity and how I thought that they should be posting more often. Not only to their personal blogs but also to the DOTM blog and the SuperGeekBlog.
Today, I realized that I may have been off track a little. DOTM and SuperGeekBlog are more commercialized than most personal blogs and as such really do need more regular content. It’s part of the evolution of the web. Where it once was ok to have a static business website, it has now become a near requirement to have a blog as a part of that website. This give the company a constant connection with the customer. It also adds dynamic content. The ability for the company and the customer to have dialog.
Where I was off track is that the same is not true for personal blogs. Since a blog becomes a kind of dynamic home page or website for both companies and people alike, each person’s blog is what they want it to be. Or at least it should be. There are still some people out there that have a static html homepage. And they are completely happy with it and probably only update it once every six months or so. Those people could still benefit from the ease of updating provided by some of the more popular blog software, but their homepage is what they want.
So the important thing is that your blog serves the purpose that you want it to. If you want it to be a medium for connection with family and friends that you don’t talk to regularly enough, a new post every week might be enough. If, however, you decide that you want more from your blog. You want traffic and maybe some revenue to pay for hosting. And hell, lets throw in a little recognition too. To accomplish these things, posting regularly will give you a great head start. (hint: It helps to be original as well)