It seems we see this meme float around about every 6 months or so. “Should you post on the weekends and on holidays?”
Well, here’s the answer. Yes and no. And, it depends.
How’s that for a vague answer?
The problem is that, just like the people writing them, each and every website and blog is different. Some blogs will require posting on a more regular basis. Blogs with topics like news, politics, and sports will need to post much more regularly than those with topics in the Make money online (MMO), tech, relationships, and mommy/daddy realms. That doesn’t mean that the first set needs to write daily or that the second set shouldn’t. What it means is that, on average, their posting needs will be somewhat different.
Some will say that your topic is a pretty weak way to define your writing schedule. I agree somewhat. If you’re passionate about a topic, you might find ways to write about it each and every day. Maybe multiple times.
You might remember that I maintained a post-a-day schedule back in March. You might also have noticed that I don’t do that anymore. I have a few reasons for that.
- I’d rather not make myself come up with content. When I do that, I get crap about 50% of the time. I’d rather you had 100% good content to read 2-3 times a week instead of 50% good content every day.
- It’s a hectic schedule. I have other sites and other obligations to attend to. Sometimes I don’t have the 30 minutes or more that a quality post can take.
- I need a break. I have a regular job and I’m not considered a bad employee, or less ambitious, or less productive, if I don’t come in on the weekends and holidays. I understand that there are times when I will have to, but I’m not expected to every time. The same should be true of my blog if I really am going to treat it as a job.
Of course, your reasons for posting every day (or not) will most likely be different. That’s ok. I won’t look down on you. 😉