SEO and Marketing are Like Dating: 5 Reasons Why

Everybody has ’em.  Little relationship nuggets that they swear by that lead to happiness and utopia. (Nevermind that they are invariably flawed.)  And just like dating, SEO and marketing have some rules that are better lived by. To learn more about good modern marketing, go here.

  • The Grass is Always Greener: Remember that hot twitter star (@lisabarone) that you had your eye on?  How your infatuation got in the way of your relationship?  Then, when the relationship was over, that star wasn’t so bright?  Sometimes it’s better to be focused on what you’ve got rather than the hot new thing.
  • It Still Pays to be Nice: Unless you really are the leather wearing, Harley riding, Marlboro Red smoking, bad boy of marketing, it still pays to be the nice guy on the block.  Nobody likes an a$$hat.  No doubt, there is money in blackhat, but white/gray hat is still the right thing and will get you further.  Besides, do you want to be looking over your shoulder all the time for the father with the shotgun?
  • Chocolate Helps: Just because you’re the nice guy doesn’t mean that a little bribery isn’t in order now and again.
  • Cut Your Losses: Sometimes the relationship is just doomed. Sometimes, no matter what you do, the two of you are just not meant to be together.  And, while it probably is a bit taboo in dating, selling your site is an option.
  • Pay Attention: Sitting at your PC and gaming all the time is a surefire way to get dumped.  It’s also a good way to not get anywhere, and not sell anything.

Treat your business like a good date and you’ll have success most of the time.  Remember though;  Sometimes it just isn’t a match.  Until you decide that, put your full effort into the relationship and make it bloom!

About Shane Ede

Shane Ede is an IT guy by day and a Entrepreneurial Blogger by night. You can follow him here on Thatedeguy or over on Twitter and Google+.


  1. If SEO is like dating then I know why I’m single. 🙁

  2. I love the way you link dating and SEO together. Anyway dating and SEO is about attraction, attracting those you are targeting.

    I agree with you that in order to be successful, you have to treat your business like a good date as it requires us to put in enough effort to get it going and most importantly maintain the relationship.

  3. Thast funny because its spot on for sure. You have to elevate their stutus and spend alot of time hands on elevating their presence. You have to Rank them High on your list.The higher you have them rated the more promosing the long term relationship will last and prosper. Wow. You`re right.